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Customer story — GetAccept

How GetAccept traded a two-day admin limbo for same-day spend control and visibility

The challenge

GetAccept AB is the world’s top AI-powered digital sales room: one shared space where B2B deals move from the first conversation to the signed contract. Trusted by more than 5,000 revenue teams worldwide, the global SaaS company keeps its finances running smoothly with a lean team of six.

However, the tool used for reimbursements was anything but modern. Swedish-only, old-school, and run by an outside accounting firm, the system left the finance team with little control over the process — and even less visibility into its costs.

Which meant everyday friction like:

  • Limited control over their own process

    Every change — a new hire, a moved department, a VAT code — went through the accounting firm. A one-minute edit took two days.

  • Unexplainable costs

    Expenses reached accounting as a single line: expense report. They knew what it cost, but not what it was.

  • Disrupting year-end spikes

    With reimbursements arriving only at salary time, people submitted late. Wellness benefits piled up untouched until year-end, inflating December with a whole year's spend.

  • Not built for how people work

    Swedish-only and desktop-bound, the old system was impossible to use on the go and hard for non-Swedish speakers—so many people put expenses off.

The solution

With Pleo, GetAccept AB found a better way to manage spend, bringing the whole process in-house and removing an external dependency from the middle of finance's own process. The outsourced, outdated system gave way to one the entire company could actually use and enjoy.

“Pleo is the finance system that employees outside finance actually understand. And for finance, it means less time spent looking for transaction details and more time analysing costs.”

— Stephanie Cronqvist, Finance Operations Manager

The results

Pleo handed GetAccept’s finance team the keys to its own process, made every cost legible, and freed them to look forward instead of being stuck in outdated processes.

  • Goodbye two-day limbos

    Finance can now add employees, update teams, adjust categories, and make other changes on the spot.

  • Reimbursements, right away

    Automatic payouts nudge employees to submit as they spend, so every cost lands in the right month on its own.

  • Errors are easier to catch

    Pleo’s MCP made it possible to surface a missing receipt or detail in seconds; recognisable tags, VAT scanning and direct NetSuite supplier sync keep costs clean at source.

  • More time to steer the business

    Instead of hunting for transaction details, finance has more time to analyse costs, spot patterns, and give the business clearer answers.

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