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Get marketing and business spending on the same page

Manage your marketing budgets and business expenses in one place, gaining real-time visibility, tighter controls, and the flexibility to keep your marketing team agile.

Prevent marketing budget overruns

Keep an eye on every penny

From ad spend to events, instantly capture and categorise every marketing expense to get real-time spend visibility.

Set and stick to budgets

Easily assign budgets to bigger marketing projects, track spend progress and ensure it stays within limits.

Simplify budget approvals

With multi-step approval workflows and card controls, Pleo automates the spend policy for your marketing budget.

Keep your ad spend safe and sound

Eliminate fraud risks and enhance security with virtual vendor cards for marketing spend. Easily switch card owners when employees leave, ensuring your marketing campaigns and subscriptions continue uninterrupted while maintaining full control over your budget.

"With a large amount being spent on performance marketing efforts, it’s been quite helpful to have Pleo to keep track of the expenses and budgeting, so we don’t spend more than we should."

Victor Egnell, Growth & Marketing Manager, Knodd

Turn marketing spend chaos into calm

Managing marketing spending alongside other business spend in Pleo takes the headache out of month-end. Pleo automatically tracks, sorts, and syncs everything with your accounting tools.

Marketing and business spending under one roof

  1. For finance teams

    Maintain full control over marketing spend with pre-approved budgets and dedicated vendor cards. Centralise all expenses, automate bookkeeping, and streamline month’s end.

  2. For marketing teams

    Enable your team to drive business growth while keeping the marketing budget in check. Say goodbye to card-sharing and tedious approvals, and replace the expense admin with automated reports.

Pleo is the leading spend management platform in Europe

From marketing spend to subscriptions and employee expenses, Pleo centralises all business spending, improving financial control and streamlining accounting workflows for complete efficiency.

Trusted by more than 40,000 companies

Get started with Pleo

Join 40,000+ customers already using Pleo to stay on top of company spending. Start your free trial.

Questions?

With Pleo, you can manage marketing subscriptions and online ad spend alongside the rest of your business spending—all in one platform. Dedicated vendor cards keep recurring spend organised, tracking every payment in real time. No more chasing receipts or losing track of budgets—just full control, without the admin hassle.

With Pleo, each marketing team or department can get a dedicated vendor card to manage their spending—all with full visibility and control. For example, the Performance Marketing team can have a dedicated vendor card for ad spend, while the SEO team uses another one for their tool subscriptions. 

Expense reporting shouldn’t slow marketing teams down. With dedicated vendor cards for ad spend and subscriptions, every transaction is automatically logged, categorised, and matched with receipts—no manual work or finance team back-and-forth.

Keeping track of marketing spend is the difference between a well-managed budget and costs spiraling out of control. From ad spend to subscriptions and agency fees, visibility is key to measuring ROI and making smarter budget decisions. With Pleo’s spend management platform, every transaction is tracked in real time, so businesses can stay on top of their marketing costs and avoid overspending.

Boosting marketing spend efficiency means eliminating waste and focusing on high-impact activities. Track performance data, refine budget allocation, and experiment with different channels to maximise ROI. With Pleo, you can get real-time visibility over all of your marketing spend, helping you track budgets, control costs, and optimise spend.

Managing a marketing budget starts with clear planning and smart allocation. Define key objectives, track performance in real time, and adjust budgets based on results. Consolidating spend tracking and using spend insights can also help prevent waste and keep finances in check.